Workshopreihe zur Stärkung unternehmerischer Kompetenzen© AdobeStock/296306617/kasto

Workshop series: Business success through strong skills

Free workshop series offered by the Hannover Region Economic Development Agency on the most important success factors for entrepreneurs.

As a successful entrepreneur, you need to excel in various areas: leadership, finding and retaining skilled workers, understanding marketing strategies, and knowing your target group.

Develop your leadership skills, optimize business processes, and learn about modern marketing concepts. Take advantage of this opportunity to strengthen your skills and put your business on the road to success.

 

Our solution for you: We offer free workshops that cover the essential areas of business in an interactive and informative way.

As the economic development agency for the Hannover region, we support regional entrepreneurs and companies in improving their market position and achieving sustainable success. Take advantage of our workshops to learn the key success factors and develop your skills in a targeted manner.

We would like to inform you that you can only participate in the workshop after your registration has been reviewed and you have received a confirmation of registration from us.

Through practice-oriented workshops led by experienced consultants and speakers, you can acquire and deepen specialized knowledge. We offer workshops in the following subject areas:

  • Business and strategy development
  • Leadership and communication
  • Process optimization and digitization
  • Marketing and sales
  • Finance and Controlling
  • Business succession

Current dates

from
to
February2026
Next month
Hanover region

BWA training part 1: Interaction between balance sheet and income statement

Event series / Date 1 of 9
In this workshop, you will learn to understand balance sheets and income statements, analyze their interaction, and use this knowledge to make informed decisions for the financial health of your company.
When
February 2, 2026, from 9:00 a.m. to 2:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

BWA training part 2: Understanding and using the interim BWA

Event series / Date 1 of 9
In this workshop, you will learn how to use the right types of business analysis to monitor your company's performance during the year, understand key figures, and identify specific savings potential – for reliable management.
When
February 9, 2026, from 9:00 a.m. to 2:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Success factors strategy & employees – shaping the future in SMEs

Event series / Date 1 of 3
In this workshop, you will reflect on your corporate strategy, develop smart goals, and learn how to actively involve employees in change processes – for a sustainable, successful organization.
When?
February 10, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Project Management

Module 1
Event series / Date 1 of 6
This workshop series teaches you basic project management methods – from classic approaches to agile techniques.
When
February 11, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 1
Event series / Date 1 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When
February 17, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Project Management

Module 2
Event series / Date 2 of 6
This workshop series teaches you basic project management methods – from classic approaches to agile techniques.
When
February 17, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 2
Event series / Date 2 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When?
February 19, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 3
Event series / Date 3 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When?
February 23, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Load more dates
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February 1
2
BWA training part 1: Interaction between balance sheet and income statement
Hanover
BWA training part 1: Interaction between balance sheet and income statement
Event series / Date 1 of 9

February 2
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
3
4
5
6.
7.
8.
9.
BWA training part 2: Understanding and using the interim BWA
Hanover region
BWA training part 2: Understanding and using the interim BWA
Event series / Date 1 of 9

February 9, 2026
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
10.
Workshop: Success factors strategy & employees – shaping the future in SMEs
Hanover
Workshop: Success factors strategy & employees – shaping the future in SMEs
Event series / Date 1 of 3

February 10
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
11.
Workshop: Project Management
Hanover
Workshop: Project Management
Event series / Date 1 of 6

February 11
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
12.
13.
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17.
Workshop: Social media
Hanover region
Workshop: Social Media
Event series / Date 1 of 9

February 17
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
Workshop: Project management
Hanover Region
Workshop: Project Management
Event series / Date 2 of 6

February 17
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
18.
19.
Workshop: Social media
Hanover region
Workshop: Social Media
Event series / Date 2 of 9

February 19
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
20.
21.
22.
23.
Workshop: Social media
Hanover region
Workshop: Social Media
Event series / Date 3 of 9

February 23
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
24.
Workshop: Leadership as a success factor – Inspiring others through communication
Hanover region
Workshop: Leadership as a success factor – Inspiring through communication
Event series / Date 1 of 3

February 24
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
25.
26.
Workshop: Project Management
Hanover region
Workshop: Project Management
Event series / Date 3 of 6

February 26
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
27.
Workshop: Diversity
Hanover region
Workshop: Diversity
Event series / Date 1 of 8

February 27
9:00 a.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Details
28.
March 1

 

Key data

Duration

The workshops last approximately 4 hours, usually between 9:00 a.m. and 1:00 p.m. Please refer to the dates of the respective event for the valid times.

Speakers

The speakers are experienced professionals from the field of business services as well as consultants from the fields of business, legal, and tax consulting.    

Location

Face-to-face events take place in the seminar rooms at the House of Economic Development, Vahrenwalder Straße 7, Hanover.

Contact

Hanover region
Team Assistant
Melisa Yasik
Team Assistant
Hanover Region
Economic Development
Department of Economic and Employment Development
Hanover region
Business consulting Entrepreneurial skills
Thomas Schüßler
Business Consulting Entrepreneurial Skills
Hanover Region
Economic Development
Department of Economic and Employment Development

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Hanover region

BWA Training Part 2: Understanding and Using the Interim BWA

Event series / Date 1 of 9
In this workshop, you will learn how to use the right BWA types to monitor your company's success during the year, understand key figures, and identify specific savings potential – for reliable management.
When
February 9, 2026, from 9:00 a.m. to 2:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Success factors strategy & employees – shaping the future in SMEs

Event series / Date 1 of 3
In this workshop, you will reflect on your corporate strategy, develop smart goals, and learn how to actively involve employees in change processes – for a sustainable, successful organization.
When
February 10, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Project Management

Module 1
Event series / Date 1 of 6
This workshop series teaches you basic project management methods – from classic approaches to agile techniques.
When
February 11, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Project Management

Module 2
Event series / Date 2 of 6
This workshop series teaches you basic project management methods – from classic approaches to agile techniques.
When
February 17, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 1
Event series / Date 1 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When
February 17, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 2
Event series / Date 2 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When?
February 19, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Social Media

Social Media Part 3
Event series / Date 3 of 9
In this three-part workshop series, you will learn how to use social media strategically, develop a sound Instagram strategy, and build lasting reach and customer loyalty with the right formats.
When?
February 23, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Leadership as a success factor – Inspiring through communication

Event series / Date 1 of 3
In this workshop, you will strengthen your leadership skills, learn effective communication techniques, and find out how to motivate teams and successfully implement change – for real leadership success.
When
February 24, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Project Management

Module 3
Event series / Date 3 of 6
This workshop series teaches you basic project management methods – from classic approaches to agile techniques.
When
February 26, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Diversity

Part
Event series / Date 1 of 8
In this workshop series, discover how you can leverage diversity as a strength and create inclusive work cultures – for greater innovation, satisfaction, and sustainable business success.
When
February 27, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Sales and marketing as success factors

Part
Event series / Date 1 of 6
In this workshop, you will learn practical ways to effectively integrate sales and marketing, target customers, and increase sales in the long term.
When
March 2, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

BWA training part 1: Interaction between balance sheet and income statement

Event series / Date 2 of 9
In this workshop, you will learn to understand balance sheets and income statements, analyze how they interact, and use this knowledge to make informed decisions for the financial health of your company.
When
March 5, 2026, from 9:00 a.m. to 2:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Diversity

Part 2
Event series / Date 2 of 8
In this workshop series, discover how you can leverage diversity as a strength and create inclusive work cultures – for greater innovation, satisfaction, and sustainable business success.
When
March 6, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Success factors in the company sales process

Event series / Date 1 of 3
In this workshop, learn how to successfully structure the sales process, avoid risks, and optimally prepare for the sale of your company with the right documentation and financing models.
When
March 6, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
Hanover region

Workshop: Communication as a success factor – conducting motivational employee appraisals

Event series / Date 1 of 3
In this workshop, you will learn how to conduct employee appraisals in a clear and motivating manner, give appreciative feedback, and create an open communication culture – for committed and satisfied teams.
When
March 10, 2026, from 9:00 a.m. to 1:00 p.m.
Where
House of Economic Development, Vahrenwalder Straße 7, 30165 Hanover
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